2008-2015 #Glassdoor Ratings Averages By Sector Accounting & Legal 3.6 Information Technology 3.5 Aerospace & Defense 3.1 Insurance 3.2 Agriculture & Forestry 3.4 Manufacturing 3.2 Arts, Entertainment & Recreation 3.5 Media 3.3 Biotech & Pharmaceuticals 3.2 Mining & Metals 3.2 Business Services 3.4 Non-Profit 3.5 Construction, Repair & Maintenance 3.3 Oil, Gas, Energy & Utilities 3.3 Consumer Services 3.3 Real Estate 3.4 Education 3.5 Restaurants, Bars & Food Services 3.3 Finance 3.3 Retail 3.2 Government 3.4 Telecommunications 3.2 Health Care 3.1 Transportation & Logistics 3.2 Travel & Tourism 3.3
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2008-2015 #Glassdoor Reputation How to Measure: Start managing your reputation if your rating is below the 3.4 average on Glassdoor 2008-2015 #Glassdoor Awareness How to Measure: Start building brand awareness when your company page views on Glassdoor are below 500 per month 2008-2015 #Glassdoor family and friends 52% Most trusted resources for learning about companies feedback and reviews from other people who work at the company 14% 1 2 Source: Harris Interactive, Survey Commissioned by Glassdoor, January 2012 2008-2015 #Glassdoor increase in the quality of the candidate pool54% According to a 2014 CEB report Employers that invested in employer branding reported… 2008-2015 #Glassdoor What Impacts a Strong Employer Brand 1 Quality of Candidates 2 Quantity of Candidates 3 Share of Market 4 Diversity of Candidates 5 Operational Performance Top 5: 2008-2015 #Glassdoor An Organization’s Reputation as an Employer 2008-2015 #Glassdoor What Is an Employer Brand?
2008-2015 #Glassdoor Featured Speaker Katie Williams Senior Marketing Manager, Programs at Glassdoor Confidential and Proprietary You can ask questions at any time by typing them into the Questions Pane.All lines will be muted to avoid background noise.Or, you may select “Use Telephone” after joining the Webinar.You can connect to audio using your computer’s microphone and speakers.
2008-2015 #Glassdoor Webinar Tips for Attendees 2008-2015 #Glassdoor The Business Case for EMPLOYER BRANDING